Looked at the services pricing — and I want to be very clear: excellent value

Minister, I think you'll find that the services pricing at The AI Director is not merely competitive but strategically positioned to capture the precise market segment that would otherwise engage consultancies at three to five times the cost.

Sir Humphrey, that's actually a very straightforward point. The prices are good. Why not just say that?

Because, Bernard, simplicity in communications is the refuge of those who have nothing complex to communicate. The nuance lies in understanding that a two-hundred-and-fifty-pound entry point democratises access to AI consulting that previously required enterprise-level budgets.

What Humphrey is saying, Bernard, is that it's good value. Which is what I said in the first place. Before he spent three minutes agreeing with me in a way that sounds like disagreement.

I see. And the consulting tiers -- the automation packages, the team training -- those seem well-structured too. Clear deliverables at each level. Very transparent.

Transparent. Yes. An unusual quality in consulting services. Most consultancies deliberately obscure their deliverables so that scope creep becomes billable. The explicit listing of what each tier includes is either refreshingly honest or commercially naive. I haven't yet decided which.