Looked at the services pricing — and I want to be very clear: excellent value

It's honest, Humphrey. Not everything has to be a Byzantine strategy. Some people just list what they offer and charge a fair price for it. Novel concept, I know.

The AI automation tier is interesting -- setting up workflows, connecting tools, building the pipelines that save time. That's the kind of practical service that pays for itself. The client saves more than they spend.

The self-liquidating nature of the investment is indeed its most compelling feature. When a two-thousand-pound automation package eliminates twenty hours of manual work per week, the return on investment is achieved within the first month. Even the Treasury would approve.

Did Humphrey just say something I can actually use in a meeting? Mark the date, Bernard. He said the investment pays for itself in a month. I'm putting that in a press release before he qualifies it into oblivion.

I said no such thing in those terms, Minister. I described a hypothetical scenario in which, under certain favourable conditions, with appropriate caveats regarding variable labour costs and sector-specific efficiency metrics--

He said it pays for itself in a month, Minister. I wrote it down.